If you want an opinion or ten on digital music marketing, you could do worse than start with Sammy Andrews or Darren Hemmings.
Head of digital at label Cooking Vinyl and founder of digital agency Motive Unknown respectively, they’re two of the more knowledgable and opinionated people working in this space.
So when they shared a stage at last week’s Music Futures conference in Gateshead, Music Ally went along for the ride. Starting with Andrews’ views on the challenges for new artists in 2015.
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